Case Study: Boosting Visibility & Bookings for a Local Headshot Photographer

Client: Picturesque Productions
Industry: Photography (Headshots & Portraits)
Services Provided: Marketing Strategy, Google Business Profile Optimization, Social Media Setup, Lead Funnel Development
The Challenge
When Picturesque Productions reached out, their headshot photography business needed a serious digital lift. Like many local service providers, they had the skills and offerings — but not the visibility. Their online presence was fragmented, with little to no engagement, and their booking pipeline was dry.
The Strategy
We got to work quickly by developing a tailored marketing plan that focused on:
Google Business Profile Optimization to boost local visibility and capture search-driven traffic
Social Media Setup and Integration to position their work and brand more effectively online
Lead Funnel Development designed to guide prospects from discovery to booking
Analytics Monitoring to track gains in traffic and engagement
All with one goal: generate qualified leads and convert them into bookings.
The Results
Picturesque Productions saw immediate traction. Within days, their analytics showed a noticeable spike in traffic, and inbound inquiries started rolling in. By building out their local presence and connecting it to an intentional marketing funnel, we turned their once-static online presence into a dynamic booking engine.
“From the moment Tyler started handling the marketing for my business I saw almost an instant uptick in my analytics as well as had more clients contacting me.”
– Nathan Turcotte, Picturesque Productions
The Takeaway
Your online presence is more than a digital business card — when done right, it’s your #1 salesperson. For local service businesses like Picturesque Productions, strategy paired with execution creates measurable results fast.
Whether you're an agency helping small businesses scale or a business owner ready to invest in growth, this kind of impact is replicable with the right foundation and tools.
Ready to grow your traffic and funnel more leads to your business?
Let’s map it out together.