A consultant is only as good as his process. That’s why I’ve laid out my consulting process for you to see. You can expect to go through these six phases during an engagement with me. The first three parts are research-heavy and formulaic where I learn as much as I can about your situation and propose different strategies for success.
Every engagement should begin with a discovery phase if both client and consultant want the engagement to succeed. In this phase, I learn as much as I can about you and your unique business situation.
Information, if not sifted through and made sense of, is useless. That is why analysis is so important. In this phase, I take the information that I gathered from the Discovery phase and thoroughly examine it.
The point of an engagement is to provide a unique perspective that lends itself to new and successful marketing strategies. This is what the Strategy phase is for. In this phase, I distill all of the relevant information I’ve gathered on your business and formulate new strategies for success.